Mobile marketing is finally gaining traction. Check out some of the cool statistics. Feel free to re-purpose it if you like.
A few of our favorite mobile marketing statistics
Of the world’s 4 billion mobile phones in use:
- 1.08 billion are smartphones
- 3.05 billion are SMS enabled
Usage has changed:
- One half of all local searches are performed on mobile devices
- Mobile (2D barcodes) provide more product information then regular barcodes
- 86% of mobile internet usage is done while watching TV
On average, Americans spend 2.7 hours per day socializing via mobile websites.
- That’s 2X the amount of time we spend eating
- It’s 1/3 the time we spend sleeping